Contact: support@rolda.org.uk | 01615318801
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At ROLDA, everything we do begins with purpose

to care, protect and to show compassion to animals who may never be known by name.

At ROLDA, everything we do begins with purpose

Many of our supporters tell us they don’t just want to help today; they want their kindness to continue, quietly and meaningfully, into the future.

That’s why ROLDA partnered up with MyIntent, and why we wanted to offer a free will-writing service to all our UK supporters, with no obligation.
This is about giving our supporters a choice, not pressure, offering a simple service through a straightforward channel available to you all if you decide to. It has to do with enabling people to reflect on what is most important to them.

What does MyIntent mean?

  • MyIntent is a simple way to communicate your passions.
  • You can share a personal intention, a statement of values, like your wish to protect animals, to choose kindness, or to ensure that even dogs you’ve never met are remembered.
  • Many people find that MyIntent serves as a starting point.
  • A quiet declaration of compassion.
  • A moment to pause and reflect.
  • There is no requirement to leave a gift, no expectation, and no commitment.
  • It is simply a space for you to use if you wish.

Intent and lasting care

Some supporters also consider how their values could be remembered later on. If that feels right for you, we offer a free will-writing service, which is a benefit exclusively for ROLDA UK supporters.

This service is:

  • completely free
  • confidential
  • without obligation to leave a gift to ROLDA

It’s designed to simplify, clarify, and ease the process of writing a will, regardless of whether you choose to include a charity. Many people tell us that writing a will is not about endings, but about reassurance; a feeling of knowing their wishes are understood, and the causes they love are protected.

Compassion without the pressure

We acknowledge that legacy conversations can be emotionally charged and create difficulties. We use a gentle and supporter-led approach, which is why you can feel supported.

There is no expectation that you:

  • leave a gift
  • make a decision quickly
  • or take part before you are ready

MyIntent and our free will service are presented as suggestions, not requirements. You always maintain control.

Remembering those without a name

For some supporters, the scope of their compassion extends beyond a single animal or a cherished memory. The scope is more expansive than that. We consider the unseen, the unnamed, and those who would perish without our kindness, all lives entrusted to our care.

Because of this, we also offer MuchLoved tribute pages, which honor all animals, not just individual ones. Supporters use these pages to make tribute donations, a means of acknowledging compassion with a message like: “I’ll be kind, even if I don’t know who they are.”

This shared belief serves as a connection between MyIntent, free wills, and MuchLoved:

  • Even briefly. Including anonymity.
  • A gentle invitation
  • You may wish to:
    • share your intention through MyIntent
    • explore our free will-writing service, in your own time
    • or contribute to a MuchLoved tribute honoring animals without names